SEO / AEO / GEO Specialist

The Role

We need someone who can own the organic growth engine across our client portfolio. As we take on larger, high-profile custom engagements, this role owns the ongoing SEO and AI visibility fulfillment for our core client base: multifamily properties, commercial real estate, and local service businesses. That means writing content that ranks (using AI tools like Claude and Gemini as part of your workflow), building links that matter, managing editorial outreach relationships, and staying ahead of how AI search is reshaping visibility. You'll work directly with our founder, Mike Forgie, and operate with a high degree of autonomy. This isn't a task-taker seat. It's an ownership seat.

You'd Be a Great Fit If You Were...

• → The person who tracks algorithm updates the way other people track the news. You hear about a core update and your first move is checking client dashboards, not waiting for a Slack message.
• → Able to write a 1,200-word blog post in the morning and a sharp editorial pitch in the afternoon without losing steam on either. Switching between creative and tactical comes naturally.
• → Self-managing to the point where your outreach pipeline, content calendar, and link building tracker all exist because you built them, not because someone told you to.
• → Genuinely curious about AI search. AEO and GEO aren't buzzwords to you. You've already been experimenting with how structured data, entity optimization, and content patterns affect AI-generated results. You see AI search as where this industry is going, not a trend to wait out.
• → More motivated by watching a page climb from position 12 to position 2 over six weeks of steady work than by chasing shortcuts that don't stick.
• → Someone who treats editorial outreach like relationship-building, not cold email blasting. You know the difference between earning a placement on a relevant, high-traffic site and submitting to a directory or spinning up a web 2.0 property.
• → Already using AI writing tools (Claude, ChatGPT, Gemini) to accelerate your content workflow. You treat them as a force multiplier, not a replacement for knowing what good content looks like.
• → Comfortable working independently and async. You don't need a daily standup to stay on track. You communicate progress clearly and flag problems early.
• → Calm when rankings fluctuate. Your instinct is to diagnose before reacting. You've seen enough algorithm cycles to know what's noise and what needs action.

Key Responsibilities

• Write SEO-optimized content (blog posts, landing pages, service pages) tailored to each client's niche and local market, using AI writing tools as part of a structured content workflow
• Plan, execute, and manage link building campaigns through editorial outreach, guest posting, digital PR, and resource link acquisition
• Develop and maintain relationships with editors, publishers, and site owners for ongoing placement opportunities
• Optimize existing client content for AI search visibility (AEO/GEO), including structured data, entity markup, and content formatting for AI consumption
• Manage content calendars and posting schedules across client accounts
• Edit and QA all content before publishing for accuracy, readability, and on-page SEO alignment
• Monitor keyword rankings, organic traffic trends, and AI search appearances across client portfolios
• Research competitors' backlink profiles and content strategies to identify opportunities
• Report on link building metrics, content performance, and organic growth monthly per client, with clear before/after tracking
• Stay current on Google algorithm changes, AI search developments, and local SEO best practices
• Manage fulfillment across multiple client accounts simultaneously, owning delivery quality without day-to-day oversight

Qualifications

What We Offer

• Fully remote, flexible schedule with working time overlap between 8am-10am EST for communication
• Direct access to the agency founder. No layers of middle management.
• A client roster of real businesses in growing verticals (multifamily, real estate, local services)
• Opportunity to shape the agency's organic growth methodology as we scale, with increasing ownership as the agency takes on larger engagements
• Compensation based on experience and scope (discussed during interview)
• A team that values results over hours logged